Online Selling Glossary
Plain-English definitions of the terms small shops run into when selling online — no jargon, no fluff.
What Are Multi-Currency Payments?
Multi-currency payments let customers see prices and pay in their own currency. Here's how they work and why they help small shops sell internationally.
What Is a No-Code Store Builder?
A no-code store builder lets you create and run an online shop without writing code, managing hosting, or editing themes. Here's how it works and who it's for.
What Is a Payment Gateway?
A payment gateway securely processes online payments between a customer and a shop. Here's what it does, why it matters, and how it relates to UPI, cards, and COD.
What Is Cash on Delivery (COD)?
Cash on delivery (COD) lets customers pay when their order arrives instead of prepaying online. Here's how COD works and why it boosts trust for small shops.
What Is Conversion Rate?
Conversion rate is the share of visitors who buy. Here's how to calculate it, what's a good rate for a small shop, and practical ways to improve it.
What Is UPI?
UPI (Unified Payments Interface) lets customers pay instantly from their bank account using a phone app — the default way India pays online. Here's how it works for shops.